I am designing a logo for a clothing company called ‘Bellissimo’. I want the logo of the company to be
elegant as the meaning of the brand means ‘beautiful’. The reasoning behind the
Italian name is because I want the clothing brand to be very feminine and I
would also like it to be a powerful brand for women. The logo will be a print
version as it is going onto clothing, which will be made in photoshop. My
audience is obviously women, as it is a clothing brand/product for them. The
audience isn’t really aimed at a particular female type but it can apply to any
as I want the brand to make them feel beautiful and elegant.
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